amaezing accomplishments & accolades

Only advertising agency asked to present campaign materials at the 2018 National Environmental Protection Agency (EPA) Air Quality Conference. The campaign successfully garnered over:




Increased community awareness of air-quality issues and initiatives from 8% to 20% (statistically significant).

Created and implemented a survey for residents of San Antonio that was included as a part of Metro Health’s official submission for accreditation. The campaign’s bilingual Air Quality Campaign success included:



Effectively engaged with the community-at-large, obtaining over 4,500 open-ended comments on the City of San Antonio’s Climate Action & Adaptation Plan (CAAP).
           • Earned high praise from technical working committees that participated in focus groups during the campaign
           • The Energy and Buildings Technical Committee specifically communicated a desire to have AMG on board as facilitators throughout the
               entire process
           • Successfully enhanced CAAP as a result of public feedback
           • Plan was approved for implementation by the Mayor and City Council when CAAP passed with an almost unanimous vote in October 2019

aka the "Brag Rag"

Sustainability & Air Quality

Campaign helped to increase Animal Care Services’ no-kill rate from 15%-91% in three (3) years.



Increased licensing and microchipping of pets, which facilitated an increase in the return-to-owner rate from 6% to 12%.



Assisted Animal Care Services in winning the Rachel Ray Award in 2015 for the largest increase in no-kill percentage of shelters across the USA, garnering a $100,000 award.

Animal Care Services

Increased the adoption rate from 15% to 28%.

enrollment
in the program’s
inaugural year.

Pre-K for SA

Increased the RESCUE rate from 10% to 30%.

          • 5 MM gross impressions (public relations)
          • 2 MM digital impressions (social and Google)
          • 275K business-community engagements (social, PR and events) 

          • 5 MM gross impressions (public relations)
          • 2 MM digital impressions (social and Google)
          • 275K business-community engagements
              (social, PR and events) 

           • 5.1 MM traditional media impressions
           • 1.8 MM digital impressions 

80%